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Privacy Policy

Last updated: January 2026

Contents

  1. Overview
  2. What We Collect
  3. How We Use It
  4. Cookies
  5. Sharing
  6. Retention
  7. Your Rights
  8. Security
  9. Changes
  10. Contact

1. Overview

This Privacy Policy describes how SIDEWAY ("we", "us", "our") collects, uses, and shares information when you visit our website, sign up for drop notifications, contact us, or interact with us in any other way.

We believe in collecting the minimum data needed to operate and to keep you informed. We do not sell personal data.

2. What We Collect

Depending on how you interact with us, we may collect:

  • Contact information — name, email address — when you fill out a form or write to us.
  • Order information — shipping and billing address, payment confirmation — when a drop is live and you place an order (handled by our payment processor).
  • Technical data — basic device, browser, and anonymised usage data — to keep the site running, secure, and improve it over time.
  • Communications — the content of any message you send us.

3. How We Use It

We use the information we collect to:

  • Operate, maintain, and improve the site and our services.
  • Respond to your messages and enquiries.
  • Send drop notifications you have opted into.
  • Process orders, shipping, and returns.
  • Detect, prevent, and address fraud, abuse, or security issues.
  • Comply with legal obligations.

4. Cookies

We use a minimal set of cookies and similar technologies:

  • Strictly necessary — for the cart drawer, session, and basic site state.
  • Preferences — to remember small choices (for example, dismissed notices).

We do not use third-party advertising or tracking cookies. If this changes we will update this policy and request consent where required.

5. Sharing

We do not sell your personal data. We share information only with the limited set of vendors that help us run SIDEWAY:

  • Shopify — for the shop, checkout, and order management once the store is live.
  • Payment processors — to process transactions.
  • Shipping carriers — to deliver orders.
  • Email service — to send drop notifications and replies to your enquiries.

These vendors are contractually required to protect your data and use it only to provide services to us.

6. Retention

We keep personal data only for as long as needed for the purposes described in this policy, including to comply with legal, accounting, or reporting obligations. Drop notification emails are kept until you unsubscribe.

7. Your Rights

Depending on where you live, you have the right to access, correct, delete, or export the personal data we hold about you, and to object to or restrict certain processing. To exercise any of these rights, contact us at sideway.wear@gmail.com.

You can unsubscribe from drop notifications at any time using the link in any email we send.

8. Security

We take reasonable measures to protect your information. No method of transmission or storage is 100% secure, but we work to keep your data safe and minimise what we collect.

9. Changes

We may update this policy from time to time. The "Last updated" date at the top reflects the latest revision. Continued use of the site after changes means you accept the updated policy.

10. Contact

Any questions about your privacy? Email sideway.wear@gmail.com.

SIDEWAY

An independent streetwear label. Designed for those who never stand still. Made in limited numbers, built to move.

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